-
STARBUCKS Brand Strategy & Experience Design
Journey through an in-depth brand experience re-design for Starbucks 600+ S. California coffee shops with a scope that included interior architecture, signage, signature furniture, materials, and outdoor landscaping.
2012
Architecture, Branding, Design
-
DUCATI MOTORCYCLES Retail Experience Design
The New York showroom prototype’s design concept, strongly industrial and minimalist in nature, is based on the perception of the motorcycle as an elegant, highly engineered machine. The showroom is a contemporary jewel box; the motorcycle is the jewel. The 3,500-square foot flagship store includes a 3,000-square foot showroom, a motorcycle service area, displays featuring branded motorcycle accessories and other products, a feature display area, and a transaction area.
2011
interior architecture, retail design, Branding
-
FORCOLA FOLDING LOUNGE Limited Edition Furniture
Deriving its one-of-a-kind shape from the skewed keel of the Venetian Gondola this folding lounge chair is more art than seating.
2012
Design, Furniture Design, Sculpting
-
AURORA INTERACTIVE TABLE Living Furniture Series
The Aurora Cocktail Table, part of Orange22’s Living Furniture collection, was born of Antonioni’s love of nature—and in particular, of a mind-blowing experience he happened upon in his early twenties while a student of aerospace engineering at the University of Michigan.
2012
Digital Art, Engineering, Furniture Design
-
ICON AIRCRAFT RENOVATION Interior Architecture
Icon Aircrafts aerospace prototyping facility in the Tehachapi desert gets a complete modern overhaul by Orange22.
2011
Interior Design, Furniture Design, Architecture
-
SONY Re-Imagined
In 2008 Sony was in the market for a design company with not only a good product understanding but with experience in luxury high-end furniture. After the creative director of Sony’s Santa Monica design studio caught wind of the exclusive Carbon22 furniture series by Dario Antonioni, we were given an assignment to re-imagine the flat screen plasma TV not just as a wall-mounted object for watching television but as a luxurious piece of furniture. Over the course of three weeks, a variety of concepts were created ranging from desktop scale to larger versions. Eight of the original ten concepts ranging from low end to high end on a variety of scales were pitched by the Santa Monica studio at Sony’s global conference in Japan with the deciding executives.
2011
Product Design, Industrial Design, Engineering
-
HARMON HOTEL Communication & Identity Design
Orange22 was asked to develop the logo and print identiy for MGM Grand’s Harmon Hotel, located in the City Center development in Las Vegas.
2011
Graphic Design, Identity Design, Interior Design
-
GRID-IT!® Organizer by Orange22
GRID-IT! technology developed by Orange22 Design Lab is currently licensed in over 200 products from housewares, to home office, outdoor adventure, automotive, consumer electronics, boating, cosmetics and many others. Retailers include Amazon, Sky Mall, Container Store, Walmart, Kmart, Cocoon Innovations, Container Store, Sears, and others.
2011
Branding, Industrial Design, Product Design
-
PUREOLOGY Packaging Innovation
Orange22 in collaboration with Mike & Maaike push the boundaries of conventional bottle design with a California flare for Pureology, the sustainable luxury hair care products brand.
2011
Branding, Icon Design, Packaging
-
FLOAT Luxury Spa - Santa Barbara
The value we deliver to our clients comes from taking their existing budget and getting the most out of it which takes clever and resourceful design. Through utilizing inexpensive materials in clever ways, a perceived million-dollar environment was created for a fraction of the cost. We selected off-the-shelf items and altered them to create something new and innovative to provide a tailored solution to the particular space. Almost every client who comes into Float Luxury Spa comments on the clean and bright atmosphere of the space during their experience.
2011
Furniture Design, Interior Design, interior architecture
-
FLOAT WALL DESK Minimal Home Office Concept
The Float Wall Desk mounts easily to any existing wall surface to create a multi-use desk or shelf with a built-in drawer. Perfect for use as a home office, writing desk or display shelf the design lends itself to any room or stretch of unused wall space. In any use or application, its minimal design eliminates the need for legs, while still managing to accommodate a slide out tray to increase work surface area and a convenient slot for wire management.
2012
Architecture, Furniture Design, Industrial Design
-
FLIGHT Los Angeles Metro Station Concept
Recognized by ID Magazine for its inventive design, this proposal for an elevated metro station is intended to be built along Los Angeles’ 110 Freeway, hovering between the north and south bound lanes. The roof system, an ultra-thin structure, evokes the weightlessness and the lines of a feather, providing shade and creating a sculptural sweep across the sky.
2012
Architecture, Engineering, Interaction Design
-
FLIGHT001 Travel Shops - Global
Today, Flight 001 is a veritable empire, with locations across the U.S. and beyond. From Chicago to Brooklyn, San Jose to Los Angeles, each store bears Antonioni’s design imprint. In San Francisco, a store-within-a-store, known as “Flight 001 Shuttle,” sits in the high-end department store Henri Bendel. And like the original flight itself, the Flight 001 retailer crosses oceans: In the United Arab Emirates, another Flight 001 store-within-a-store services customers of Harvey Nichols in Dubai and most recently Australia and Shanghai.
2011
store design, interior architecture, retail design
-
DWR Tessilate
When Orange22 took on an assignment from Design Within Reach to create a chair that would sell for under $120, the design lab drew from its experience servicing the mass market. Orange22 leveraged engineering and manufacturing techniques that drive costs down without sacrificing aesthetics. The ultra-thin chair for DWR, Tessilate is the culmination of that experience.
2012
Furniture Design, Industrial Design, Product Design
-
ROLF BENZ Earth Time
This series was designed after having visited the Colorado river. The impact of the scene made such an impression I wanted to create a series that would carry this theme of "natures time" throughout.
2012
Furniture Design, Industrial Design, Product Design
-
BYUTI LUXE - Santa Monica | Brentwood
Orange22 designed an Asian-inspired space that feels luxurious without feeling pretentious. It’s filled with natural woods in contrasting whites and darks, subtle botanical graphics, and dollops of deep pink hues throughout. Among the most important ways Byu-ti gives goodness to customers is through custom-blended products made of the most wholesome, natural ingredients, an exclusive offering from the salon.
2011
retail design, Interior Design, interior architecture
-
CARBON22 Limited Edition Ultra-Luxury Furniture
In many ways, the Carbon22 collection is the most recent manifestation of the designer’s love affair with aviation. Borrowing from aeronautical concepts, he has utilized the most advanced technologies to craft the collection of blacker-than-black ultra-luxury furniture thats super strong and light-weight —including a desk, stool, end table and cocktail table—made entirely of carbon fiber.
2011
Furniture Design, Sculpting, Product Design
-
ICON AIRCRAFT Event & Luxury Packaging Design
Orange22 delivers an informative design that dramatically improved the level of customer communication for Icon Aircraft's EAA Airventure Event.
2011
Exhibition Design, Interior Design, Packaging
-
PRADA Digital Scapes
Dive in to the future and imagine the impossible. This concept does just that by combining existing technologies in non-conventional ways. Starting out with the desire to simplify sophisticated and stylish people lives we asked, "Can we make one pair of shades into fifteen?" That question got the juices going.
2012
Engineering, Fashion, Industrial Design
-
BOTANIST™ Modern Products for Global Good
Botanist™ strives to tackles issues far beyond the challenges of traditional design dilemmas. Botanist™ impacts problems on a macro level – problems like cancer, AIDS, and the deterioration of the environment. How you may ask? Dive in to learn more.
2011
Branding, Entrepreneurship, Furniture Design
-
HOBO BAGS International Showroom Design
When handbag company Hobo International, NYC, moved into a two-story penthouse across from the Empire State Building, they turned to Orange22 to transform the raw space into a chic, industrial showroom for multi-national buyers.
2012
Architecture, Furniture Design, Interior Design
-
RALPH LAUREN Cosmetics Retail Exploration
Ralph Lauren approached Orange22 to design a series of "Emotive Explorations" that would redefine a new RL Cosmetics retail experience. The goal was to visualize concepts that would help educate consumers about the brand’s new cosmetics, simplifying an otherwise complicated mass of information.
2012
Architecture, Art Direction, Interior Design
-
FUTUREDESK Digital Portal
The FutureDesk’s surface is composed of e-Film—a micro-thin display technology—sandwiched between angled panes of glass. Those panes exhibit an array of downloadable, digital tools—including various computing windows and keyboards—as 2D interfaces.
2012
Engineering, Industrial Design, User Interface Design
-
MOVADO Limited Edition Experience Gallery
Time is gigantic—it exists in terms of zillions of light years, in terms of glaciers that carve mountains in the earth. And it’s infinitesimally small. It exists in milliseconds, or at the atomic level. Which is exactly the kind of challenge that sparks Antonioni’s interest. So he set out to devise a conceptual gallery space for the luxury watch brand, Movado, creating an architectural translation of time.
2012
Architecture, Creative Direction, Interior Design
-
POINT-B Travel Gear
Point B Travel Goods provide heightened functionality. Based on explorations with materials and forms, Point B bags and totes provide an almost infinite array of flexible configurations—such that users can change each bag according to what it’s meant to hold. That translates to a line of travel totes that holds today’s technology as well as that of the future.
2012
Branding, Industrial Design, Product Design
